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WHO WE ARE

Crafting My Story is a social enterprise, initiated and piloted by Go Equal that provides an online platform for culturally and linguistically diverse women living in Australia, where these artisans promote and sell their products, connect to their customers, and network with other artisans both in Australia and their home countries.

MORE THAN JUST AN ONLINE MARKETPLACE

Crafting My Story is more than just an online marketplace. We provide opportunities for training and capacity building for our entrepreneurs and provide them with a platform to network and connect with their customers and other entrepreneurs and share their stories.

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HOW WE MAKE CHANGES

  • generate employment and increase women’s income

  • strengthen women’s networks and connections

  • assist women to reach a larger audience

  • bring positive outcomes to women’s mental health

  • celebrate and preserve different cultures and heritages

  • reconnect to women’s home countries and heritage through their work

  • build their entrepreneurial capacity

OUR VALUES

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We operate on the principles of fair trade and compassionate commerce. We are committed to providing our artisans with fair working wages and conditions
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We are committed to the environment. A large portion of our products is handmade with natural and/or environmental-friendly materials
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We give back to the community. A major part of the income generated from the selling of the products goes back to our Entrepreneur Community for their training and capacity building
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We are committed to enabling women to empower themselves through sustainable enterprise

OUR DESIGN PHILOSOPHY

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At Crafting My Story, we believe designing crafts has the power to bring changes in our artisans’ lives and the larger community. Our designs blend traditional, handmade crafts with contemporary designs inspired by everyday life. Each of our crafts tells a story and bridges the gap between the customers and the artisans along their journey to empowerment.

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HOW WE WORK

Our artisans decide on

Crafting My Story team

The customers

  • what are the handmade items they want to feature and sell
  • how many items do they want to produce
  • what will be the price and profit margin of their products
  • posts their products on our online portal
  • conducts all the marketing and promotional activities
  • provides training to our artisans
  • handles all the logistics for selling, stock-keeping, and delivering the products
  • adds an administrative fee on the selling price as a percentage of it
  • order their desired products online
  • get ordered products delivered
  • provide their feedback
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